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Defining your market : winning strategies for high-tech, industrial, and service firms / Art Weinstein. by
Publication details: New York : Haworth Press, 1998
Availability: Items available for loan: Pilkington Library (1)Call number: 658.8/WEI.
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Designing and developing superior customer value : concepts, cases, and applications / Art Weinstein, William C. Johnson. by
Publication details: Boca Raton (Fla.) ; London : St. Lucie, 1999
Availability: Items available for loan: Pilkington Library (1)Call number: 658.812/WEI.
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