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Journal of marketing. by
Publication details: Chicago (Ill.) : American Marketing Association.
Availability: Items available for reference: Pilkington Library: Not for loan (26)Call number: 658/JOU, ...
Journal of marketing research. by
Publication details: Chicago : American Marketing Association.
Other title:
  • JMR
Availability: Items available for reference: Pilkington Library: Not for loan (30)Call number: 658/JOU, ...
Review of marketing 1978 / edited by Thomas V. Bonoma and Gerald Zaltman. by
Publication details: Chicago : American Marketing Association, c1978
Availability: Items available for loan: Pilkington Library (1)Call number: 658.8/REV.
Innovation : leadership strategies for the competitive edge / Thomas D. Kuczmarski.. by
Publication details: Chicago, Ill. : Lincolnwood, Ill. : American Marketing Association ; NTC Business Books, c1996
Availability: Items available for loan: Pilkington Library (1)Call number: 658.406/KUC.
Marketing encyclopedia : issues and trends shaping the future / Jeffrey Heilbrunn, editor. by
Publication details: Chicago : Lincolnwood, Ill. : American Marketing Association ; NTC Business Books, c1995
Availability: Items available for loan: Pilkington Library (1)Call number: 658.8/MAR.
1994 survey of marketing research : organization, functions, budget, compensation / edited by Thomas C. Kinnear, Ann R. Root. by
Publication details: Chicago : American Marketing Association, 1995
Availability: Items available for loan: Pilkington Library (1)Call number: 658.83/NIN.
Marketing scales handbook : a compilation of multi-item measures / Gordon C. Bruner II, Paul J. Hensel. by
Publication details: Chicago, Ill., USA : American Marketing Association, c1992
Availability: Items available for loan: Pilkington Library (2)Call number: 658.83/BRU, ...
Segmentation and positioning for strategic marketing decisions / James H. Myers. by
Publication details: Chicago : American Marketing Association, c1996
Availability: Items available for loan: Pilkington Library (2)Call number: 658.83/MYE, ...
Marketing scales handbook : a compilation of multi-item measures / Gordon C. Bruner II, Paul J. Hensel Vol.2. by
Publication details: Chicago, Ill. : American Marketing Association ; c1996
Availability: Items available for loan: Pilkington Library (1)Call number: 658.83/BRU.
Marketing masters. by
Publication details: Chicago, Ill. : American Marketing Association, c1991
Availability: Items available for loan: Pilkington Library (1)Call number: 658.8/MAR.
Marketing scales handbook : a compilation of multi-item measures Vol. 3 / Gordon C. Bruner II, Karen E. James, Paul J. Hensel. by
Publication details: Chicago, Ill. : American Marketing Association, 2001
Availability: Items available for loan: Pilkington Library (1)Call number: 658.83/BRU.
Journal of public policy & marketing. by
Publication details: Chicago : American Marketing Association.
Other title:
  • JPP & M
Availability: Items available for reference: Pilkington Library: Not for loan (6)Call number: 658/JOU, ...
Managerial applications of multivariate analysis in marketing / James H. Myers and Gary M. Mullet. by
Publication details: Chicago, Ill. : American Marketing Association, 2003
Availability: Items available for loan: Pilkington Library (6)Call number: 658.8/MYE, ...
Journal of marketing [electronic resource]. by
Publication details: American Marketing Association.
Online resources:
Availability: Items available for loan: Online Resource (1).
Marketing news [electronic resource]. by
Publication details: Illinois : American Marketing Association.
Online resources:
Availability: Items available for loan: Online Resource (1).
Marketing research [electronic resource] : a quarterly business management publication of the American Marketing Association. by
Publication details: Illinois : American Marketing Association.
Online resources:
Availability: Items available for loan: Online Resource (1).
Marketing management [electronic resource]. by
Publication details: Illinois : American Marketing Association.
Online resources:
Availability: Items available for loan: Online Resource (1).
Marketing health services [electronic resource]. by
Publication details: Illinois : American Marketing Association.
Online resources:
Availability: Items available for loan: Online Resource (1).
Journal of marketing [electronic resource]. by
Publication details: American Marketing Association,.
Online resources:
Availability: Items available for loan: Online Resource (1).
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