The advertising handbook. (Record no. 392910)

MARC details
000 -LEADER
fixed length control field 00724cam a2200289 4500
001 - CONTROL NUMBER
control field 001045886
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221026220307.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010920s2002 xxk f eng e
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780415243926
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0415243920
040 ## - CATALOGING SOURCE
Original cataloging agency BDS
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
089 ## - Classification
Classmark 659.1
100 1# - MAIN ENTRY--PERSONAL NAME
Personal author Brierley, Sean
245 14 - TITLE STATEMENT
Title The advertising handbook.
250 ## - EDITION
Edition statement 2nd ed.
260 ## - PUBLICATION INFORMATION
Place of publication London :
Publisher Routledge,
Date 2002.
300 ## - PHYSICAL DESCRIPTION
Physical description [xiii], 297p. :
Other physical details ill., facsims., ports. (pbk) ;
Dimensions 24 cm.
490 #0 - SERIES TITLE
Series statement Media practice
500 ## - GENERAL NOTE
General note Previous ed.: 1995
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Bibliography: p.282-287
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index
650 00 - SUBJECT HEADINGS
Subject term Advertising
650 00 - SUBJECT HEADINGS
Subject term Advertisers
942 00 - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC Not suppressed on OPAC
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Source of classification or shelving scheme Total Renewals Date last borrowed
        Pilkington Library Pilkington Library Pilkington Main Collection 03/12/2001 11.77 60 659.1/ADV 0402465180 05/12/2017 01/02/2018 Long loan      
        Pilkington Library Pilkington Library Pilkington Main Collection 15/01/2002 11.77 134 659.1/ADV 0402479343 11/06/2022 01/02/2018 Long loan      
        Pilkington Library Pilkington Library Pilkington Main Collection 12/04/2002 11.69 41 659.1/ADV 0402539222 14/12/2020 01/02/2018 Long loan Dewey Decimal Classification 1 07/12/2020
        Pilkington Library Pilkington Library Pilkington Main Collection 12/04/2002 11.69 42 659.1/ADV 0402539249 15/11/2022 01/02/2018 Long loan Dewey Decimal Classification 1 18/10/2022
        Pilkington Library Pilkington Library Pilkington Main Collection 12/04/2002 11.69 49 659.1/ADV 0402539265 18/01/2020 01/02/2018 Long loan     18/01/2020
        Pilkington Library Pilkington Library Pilkington Main Collection 12/04/2002 11.69 49 659.1/ADV 0402539257 15/09/2016 01/02/2018 Long loan Dewey Decimal Classification    
        Pilkington Library Pilkington Library Pilkington Main Collection 12/04/2002 11.69 57 659.1/ADV 0402539214 03/03/2018 01/02/2018 Long loan   1 28/09/2017
        Pilkington Library Pilkington Library Pilkington Main Collection 12/04/2002 11.69 66 659.1/ADV 0402539230 12/02/2023 01/02/2018 Long loan   4 26/10/2022