Weinstein, Art <br/><br/>
Designing and developing superior customer value :  concepts, cases, and applications / 
Art Weinstein, William C. Johnson. 
 - Boca Raton (Fla.) ;  London :  St. Lucie,  1999 
 - xii,388p. :  ill. ;  24cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>1574442406 
<br/><br/><label>Nat. Bib. No.: </label>b9974943 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations<br/>Relationship marketing
<br/><br/><label>Dewey Class. No.: </label>658.812