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Brand fans [electronic resource] lessons from the world's greatest sporting brands / Aaron C.T. Smith, Constantino Stavros, Kate Westberg.

By: Contributor(s): Publisher: Basingstoke : Palgrave Macmillan, 2017Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9783319488547 (e-book)
  • 9783319488530 (hbk.)
Subject(s): DDC classification:
  • 658.8343
Online resources:
Holdings
Item type Home library Call number Status Date due Barcode Item holds
Online resource Online Resource Electronic book Available
Total holds: 0

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