Entrepreneurship marketing : principles and practice of SME marketing /
Entrepreneurship marketing : principles and practice of SME marketing /
edited by Sonny Nwankwo & Ayantunji Gbadamosi.
- Abingdon, Oxon ; New York : Routledge, 2011 .
- pxxi, 457 p. : ill. ; 26 cm.
9780415573764 0415573769
2010020897
Marketing--Management.
Entrepreneurship.
Small business--Management.
New business enterprises--Management.
9780415573764 0415573769
2010020897
Marketing--Management.
Entrepreneurship.
Small business--Management.
New business enterprises--Management.